In luxury retail, the biggest sales killer isn’t the product—it’s a silent sales floor. Research shows that true product knowledge can boost sales by 87%, yet most brands settle for uninspiring training and missed opportunities. Our latest article uncovers why telling the right story at the right moment is the secret to closing sales—and why silence is luxury’s most expensive mistake.
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In luxury retail, the biggest sales killer isn’t the product—it’s a silent sales floor. Research shows that true product knowledge can boost sales by 87%, yet most brands settle for uninspiring...
July 16, 2025 Make every opportunity to share information truly meaningful and track the real, measurable impact it has on your teams and your audience.