The Art of Remembering: Why Your Training Content Needs a Creative Revolution (and no, simply adding in gimmicky games à la Candy Crush and thinking that’s the solution to engaging your teams isn’t the answer either:)
Most corporate training is designed to be delivered, not remembered. So much time and effort is often put into building these long extensive training decks which cram as much information into them as possible, with little regard to how that information will transfer into the brains of the people receiving it. Where are the stories? The anecdotes? The things that actually allow you to engage, connect and remember what you’re being told.
Research from the American Psychological Association shows that narrative-driven content improves memory retention by up to 70%. When learners engage emotionally with material through storytelling, they remember facts up to 22 times better than isolated information delivery.
The gap between how we consume content in our personal lives and how we're forced to learn at work has never been wider. We binge series, scroll through beautifully crafted content, engage with stories that move us. Then we log into corporate platforms that feel like digital filing cabinets.
This is exactly why we built ToldUntold differently. Because training shouldn't just check a box, it should stick. What's the last training you actually remembered?
#CorporateTraining #LearningAndDevelopment #Storytelling #EmployeeEngagement #HRTech
Most corporate training is designed to be delivered, not remembered. So much time and effort is often put into building these long extensive training decks which cram as much information into them as possible, with little regard to how that information will transfer into the brains of the people receiving it. Where are the stories? The anecdotes? The things that actually allow you to engage, connect and remember what you’re being told.
Research from the American Psychological Association shows that narrative-driven content improves memory retention by up to 70%. When learners engage emotionally with material through storytelling, they remember facts up to 22 times better than isolated information delivery.
The gap between how we consume content in our personal lives and how we're forced to learn at work has never been wider. We binge series, scroll through beautifully crafted content, engage with stories that move us. Then we log into corporate platforms that feel like digital filing cabinets.
This is exactly why we built ToldUntold differently. Because training shouldn't just check a box, it should stick. What's the last training you actually remembered?
#CorporateTraining #LearningAndDevelopment #Storytelling #EmployeeEngagement #HRTech